RK Jackson is the principal of RK Jackson| Atlanta - a boutique 360 Branding & Design firm that specializes in aesthetic curation. The firm creates for businesses from idea, to inception to creation and execution.
How did you determine what you were passionate about?
I knew from a very early age that creativity was a passion. I was in a gifted education program one day a week in elementary school that really nurtured that seed in my soul. Solving problems with creativity and being inspired to create things that impact people's everyday lives is the main reason I do this.
What challenges have you overcome to pursue your dreams?
People believing in my potential and keeping that potential in a box. I was "the graphics guy" for a long time but I knew I was more than that. I didn't have a lot of opportunities to create for people and businesses solely off my own belief in my abilities which is understandable. So instead of beating the pavement with the scarce clients I had, I started to design mockups of what I would want to see if I was seeking my own services. In the end, the skill and my creative eye attracted people, they didn't care that it was real or not. Thats how I jumped that hurdle and now I can create within my own realm across media and mediums and be extremely happy with it.
How do you stay focused and productive in your area of passion?
I live in an amazing place between reality and fantasy. It honestly keeps me at peace in knowing that success is the journey and not any specific goal. That keeps the passion burning because I know and am completely confident in my abilities and understand that there is only a perpetual up from here.